And paste it at the beginning of a line on linkedin

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  1. Scroll to the section of the profile where you want to add bullet points and click the pencil icon.
  2. Copy and paste a bullet point from any other source (Google Docs, Microsoft Word, the bullet point Wikipedia page, etc.) and paste it at the beginning of a line on LinkedIn. I personally use this website: http://www.alanwood.net/demos/wingdings.html
  3. Write and save your text, and youre done, and your text should be bulleted.

Personal Profile and Company Pages: Write for LinkedIn SEO; use relevant keywords

When you optimize your LinkedIn pages with relevant keywords to you, your expertise and your business, it stands a chance of ranking higher in Google and LinkedIn searches. Dont make it too obvious by writing in an unnatural style that renders it blatant to readers that you are trying to crunch in as many keywords as possible - but be aware that youll want to include them nonetheless. Whenever you gain new skills and expertise, dont forget to add these into your profile too. LinkedIn allows you to add up to 50 skills, so fill in as many as you can.

The keywords you use should be a mix - from broad terms to those that are very specific, as you never know which search terms someone will be using to potentially find you. Where you put these keywords matters, too - research by blogging4jobs.com revealed that your name, headline, company name, job title, and skills keywords rank the highest. Another important place to use keywords on your personal LinkedIn profile is in the Experience section, both for your current and past positions. Use lots of detail, going into the same amount of depth that you would on your resume about the position you held, the responsibilities you had and the goals you achieved. Dont be afraid to brag a bit!

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